With over 15 years of experience spanning brand development, campaign strategy, and cross-platform design, I lead creative work that balances clarity, beauty, and business impact. From healthcare to retail, I’ve partnered with Fortune 500 brands and growing startups alike—guiding teams, shaping narratives, and crafting visuals that connect. Whether directing shoots, building design systems, or mentoring creatives, I bring a strategic, hands-on approach rooted in storytelling, innovation, and design excellence.